Browsing All Posts filed under »Communications«

The Seven Basic Plots: Why We Tell Stories

October 30, 2009

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I won’t pretend that this book doesn’t take some work, and at 736 large pages of small text, it certainly does.  But Booker’s masterpiece is well worth the perseverance (and possibly a ten day holiday to Canada fit it into) for anyone interested in why we tell stories and which ones we tell.  Booker talks through […]

Recruiting social workers – an effective campaign plan

September 22, 2009

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In light of the flurry of activity on TV, it’s worth a return to the subject of raising awareness of social work as a profession and whether the current big budget approach is the right one. Initially, without having seen the ads in the Government’s “give them a voice” campaign, I was skeptical.  Having seen […]

Coursel

September 18, 2009

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(kôr’səl) n.   A a programme of instruction, as in a college or university intended to cover one topic, or a particular area of a larger topic, usually over the course of a single session

Whatever happened to podcasts?

September 17, 2009

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A couple of years ago, you couldn’t move in the world of communications without bumping into “podcasting” advocates and eager early adopters keen to demonstrate to the world why podcasting was the way of the future.  Of course, much of that was pre-Facebook and most certainly pre-Twitter. But I received an invitation today to attend a […]

Workplace Short Film Competition

September 11, 2009

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Sometimes an idea comes along that strikes me as being particularly well done – and this is one of them.  The challenge is to produce a three minute film on the theme of Workplace.  It can be done professionally, or on your phone.  The beauty of this, for me, is that the emphasis has to […]

A perfect talent storm

September 9, 2009

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Markets can be funny things but I have to admit that I am baffled by the current impact of supply and demand on estate agency. One the one hand, the property market has shrunk due to the lack of credit, many estate agents have been laid off, as with many other industries, and yet, as […]

Twitter – it’s how you phrase the question

August 26, 2009

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Biased though I may be as a research professional, might the reason so much of the traffic on Twitter is counted as pointless babble because the entry box reads: What are you doing?  Given that many people engage with social media, online news and the cricket during their lunch hour (and, it seems, more and […]

Blog Snorkeling

August 25, 2009

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(blŏg snôr’kəlĭng) n. The act of searching through blogs manually, especially as part of managing your online reputation.  More people should use this term.

Gradvertising

August 21, 2009

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(grād’vər-tī’zĭng) n. The activity of attracting public attention to a graduate job or career, as by paid announcements in the print, broadcast, or electronic media. The business of designing and writing advertisements for such jobs.

Gradmin

August 17, 2009

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(grād-mĭn) n. The menial, repetitive, yet highly paid entry positions available to graduates in industries such as accountancy or law.  Requiring long hours and little brain power but necessary for future career prospects. Outsourced lower-level service roles taken by large numbers of skilled graduates overseas, e.g. in India.

Experiencing culture shock when moving abroad

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