Twitter – it’s how you phrase the question

Posted on August 26, 2009

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twitterBiased though I may be as a research professional, might the reason so much of the traffic on Twitter is counted as pointless babble because the entry box reads: What are you doing? 

Given that many people engage with social media, online news and the cricket during their lunch hour (and, it seems, more and more lunches are taking place Al Desco) I’m eating a sandwich seems a perfectly reasonable entry.

Were the prompt to be – tell us something interesting you’ve recently read, discuss a new trend that’s been brought to your attention or link to something innovative that really impressed you this week, perhaps the content might be different?

Posted in: Communications