Browsing All posts tagged under »social media«

Choose your news carefully

July 27, 2010

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I feel there may be a paradox in using Twitter as a way of building credibility. The thinking goes something like this: Microblogging thrives on News News thrives on Novelty Novelty is at odds with Credentials So if you’re Tweeting about something, I will assume that it’s of novel value to you (something you’ve just […]

Reading the 5,000

July 26, 2010

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So it turns out that a train journey back from Leeds is longer than the battery life of an iPhone.  Nevermind, in the time I did have to surf the complimentary East Coast wi-fi, I thought I’d take the opportunity to read through a number of blogs about how to increase your followers on Twitter. […]

The Seven Basic Plots: Why We Tell Stories

October 30, 2009

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I won’t pretend that this book doesn’t take some work, and at 736 large pages of small text, it certainly does.  But Booker’s masterpiece is well worth the perseverance (and possibly a ten day holiday to Canada fit it into) for anyone interested in why we tell stories and which ones we tell.  Booker talks through […]

Recruiting social workers – an effective campaign plan

September 22, 2009

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In light of the flurry of activity on TV, it’s worth a return to the subject of raising awareness of social work as a profession and whether the current big budget approach is the right one. Initially, without having seen the ads in the Government’s “give them a voice” campaign, I was skeptical.  Having seen […]

Whatever happened to podcasts?

September 17, 2009

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A couple of years ago, you couldn’t move in the world of communications without bumping into “podcasting” advocates and eager early adopters keen to demonstrate to the world why podcasting was the way of the future.  Of course, much of that was pre-Facebook and most certainly pre-Twitter. But I received an invitation today to attend a […]

Experiencing culture shock when moving abroad

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